Alfonso Santaniello

Meet Alfonso, President/Chief Strategist


Alfonso started the Creative Strategy Agency, Inc. in August of 2009 at the age of 24. Coming from a small business background, he is an entrepreneur at heart. He started tCSA with one goal: to help businesses communicate with their customers.

When starting the agency, he launched a web show called Businews, which highlighted business news, trends, interviews, and more. The web series concluded in 2015 with 194 episodes and over 1.1million views.

His role at the Creative Strategy Agency is to overlook all client projects, managing efficiency and deadlines. As Chief Strategist, his goal is to assure each strategy is custom and meets the goals of the clients and organizations tCSA is affiliated with. He utilizes his years of experience in marketing to assist businesses promote themselves using creative marketing and advertising techniques.

Alfonso is also host of MarketingCrunch, tCSA’s Marketing Webshow & Podcast highlighting the latest in marketing. In 2016, Alfonso launches his new Web Show and Podcast, Work Hard, Laugh Harder than highlights what people do during and off working hours.

Alfonso is also an active member in the business community. He has been involved in organizations like Springfield Young Professional Society of Greater Springfield, Greater Westfield Chamber of Commerce, Suit Up Springfield, Leadership Pioneer Valley, Healing Racism Institute of Pioneer Valley, Springfield Unity Festival, and more. Alfonso is also a recipient of BusinessWest’s 40 Under Forty Class of 2014 award.

In his spare time, Alfonso enjoys actually being ‘unplugged’. From hiking to traveling, Alfonso enjoys spending as much time outdoors and enjoying spending time with family and friends.

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